Revamp of my restaurant to get more customers

Bryna

Nairobi, Kenya

100% repaid

Entrepreneur

Name

Bryna

Member since

October 2018

On-time repayments

7 installments  •  29%

About Me

In 2015, right after my graduation me and my husband Victor, used the balance of our savings and started our restaurant, a 45-seat breakfast café in Nairobi. With no restaurant experience, we put it all, and then some, on the line. We didn’t come from a lot of money. We put it together by the skin of our teeth, put up everything we had. Instead of working for someone else, we wanted to work for ourselves, follow our dreams, and risk it all.
The biggest challenge has been the competition, it is very high in Nairobi so you have to stand out and be unique so that you can get more customers. We have been having few customers of late and we are afraid that we might loose our special restaurant that is quite dear to our hearts. We have two kids now and it means we need to make it work and get the restaurant to make more profit.

My Business

We want to do more than get by. We want to be a force, a leader in the area. Right now we’re having a small share of the market. Every single day i go through everything. We also have a bookkeeper. We use Quickbooks to track the financials. It’s a challenge trying to maintain our labor costs. With the split level (we do deliveries as well), we have to have lots of people available.

I go over everything with a fine-toothed comb: in-house consumption, production, inventory, etc. I’m always looking for ways to save another shilling.
We love seeing the satisfaction on the customer’s face: they’re happy, and they are enjoying something you created. It’s a rewarding feeling. The satisfaction of the public’s reaction too. There are bad days, but as the old saying goes, this too shall pass. There have been more good days than bad. It’s getting easier too.

Another thing with employees: When you find good people, it’s rewarding to know that you have a good relationship and they are making a living. We’re supporting families here, and we are helping 10-some people work.
Our restaurant makes around Kshs 60,000 every month (its been really hard) and this is once we deal with the payroll, Food and beverage costs, Occupancy costs, and Controllable expenses. The kids have to go to public school because we cant afford a good school and we have to pay rent and the children's caregive as well. We rarely get to go out with the kids because of the late hours we have to work at the restaurant.

Loan Proposal

Re-decorate the restaurant to attract more customers

Feedback

None

None

1

  • Margaret    Apr 13, 2019

    No effort to repay in over 4 months. I dislike leaving negative comments but do believe in accountability, without it there would be no Zidisha to make loans.

    Log in to reply • Share


Loading...

Loan Info

Project Type

Classic Loan

Disbursed amount

$14.00

Date disbursed

Oct 24, 2018

Repayment status

On Time

Projected term

3 weeks

Lenders

ads68

Melbourne, Australia

Ask Bryna a question about this project, share news and photos of your own, or send a simple note of thanks or inspiration.

Please log in to comment.

  • Margaret    Feb 24, 2019

    Hi Bryna,
    I see you have missed all of your scheduled payments. Please make an effort to repay, you can log into your account and change the amount and time frame. Zidisha gives you a great opportunity to grow your business, don’t waste the chance to succeed. Margaret

    Log in to reply • Share
  • Bryna    Nov 20, 2018

    Hi, I received the loan of Kshs 2216 and so far i have managed to buy two chairs for my customers. It seems to be everyone's favorite table now. Thank you.

    Log in to reply • Share
  • Bryna    Nov 4, 2018

    Hi Margaret,
    Than you for the great advice, i will take it into consideration. I think we may have to do an audit of our dishes, the cost of ingredients, and the mark-up on each item and calculate what we are making per dish while including all the condiments used, such as ketchup or parmesan cheese added at the table.

    We will also take into account all our costs, including labour, rent, cleaning, supplies, and utility bills. Estimate an average number of monthly customers, using previous months’ till takings if we're unsure of the figure, plus how much people spend on average. With these numbers to hand i think we should be able to work out how much profit we’re making on individual recipes, and overall. Im sure having all this information in mind will help us see what part to focus on during the revamp. For now, i will use the money to purchase more comfy chairs for my customers. I will start with two first. Thank you so much

    Log in to reply • Share
  • Margaret    Nov 3, 2018

    Hi Bryna,
    You and your husband sound like hard workers, I hope you achieve your dreams. Are there other ways you can add to your restaurant such as ready made take away meals at lunch and supper times? Or baked goods?
    Signage is important too. Here in the US the colors that make people take notice of things are red and white (like a stop sign) second are yellow and black. Would an "A" frame easel stand type of sign you could set outside with your daily specials help to bring in more customers? It sounds like you explore every option so you have probably thought of these, I just thought to mention them just in case.
    Social media advertising would be great too because it is low cost.
    Your restaurant looks lovely. Do you do catering and parties too? Best of luck to you and your 10 employees. Regards,Margaret

    Log in to reply • Share
  • Bryna    Nov 3, 2018

    The loan i received was very helpful because at least i bought a can of paint to start painting one side of the restaurant. The entrance now looks a little more vibrant. I am sure i am making great progress in the restaurant revamp. Thank you so much

    Log in to reply • Share
  • Bryna    Oct 18, 2018

    Hi, I received your loan of Kshs 12. Thankyou

    Log in to reply • Share


Loading...

Loading...

Loading...